Rework Your Company with EZLynx Electronic mail Content material Help

This put up is a part of a sequence sponsored by EZLynx.

For unbiased brokers, crafting the proper electronic mail—whether or not it’s for a brand new policyholder, a renewal reminder, or a advertising and marketing marketing campaign—may be surprisingly time-consuming. Ensuring each message hits the mark can eat into invaluable time and shortly turn out to be a irritating drain on productiveness.

A research by We Are Talker and Slack discovered that the common small enterprise worker spends greater than 10 hours per week drafting emails. In the meantime, McKinsey stories that 28% of the common workweek is dedicated to managing emails. Over the course of a month, or a 12 months, that’s a staggering period of time spent writing content material that purchasers may not all the time learn.

That’s the place EZLynx’s Digital Assistant (EVA) is available in. Whether or not you’re reaching out to particular person purchasers or constructing out bigger campaigns, EVA Electronic mail Content material Help leverages the facility of AI and integrates seamlessly with the EZLynx administration system that will help you craft efficient messages in seconds.

Attending to Know EVA: Electronic mail Content material Help

So how does it work? To get began, EVA will immediate you to decide on the tone of your message: informal or formal. Then, you’ll choose the specified size—brief, medium, or lengthy. From there, merely enter a number of key phrases or a brief immediate that describes the subject of your required message. You’ll be able to sort your request similar to you’re chatting with a coworker. You would possibly ask: ‘Craft me an electronic mail about upcoming coverage renewals’ or ‘Create an electronic mail for the next subject: umbrella insurance coverage.’ When you’re prepared, click on the ‘Write’ button and EVA will immediately generate a elegant electronic mail.

For Invoice Richards, Chief Options Officer of Neighborhood Insurance coverage LLC, the ready-to-send nature of EZLynx’s Electronic mail Content material Help instrument saves him invaluable time he would in any other case spend brainstorming and modifying emails from scratch. “I needed to put in writing an electronic mail to one in all my purchasers about voluntary advantages, so I simply made a rapid request to the AI,” he defined. “It gave me a bullet-point checklist of the whole lot I used to be searching for, and I had an electronic mail able to go that required little or no tweaking.”

You is likely to be considering, ‘assist with writing emails sounds nice—however what if I don’t even know what subject I need to write about?’ EVA Electronic mail Content material Help has an answer for that too. Should you’re caught on what to put in writing—whether or not it’s to a person shopper or a part of a mass advertising and marketing electronic mail—the function’s built-in Content material Template Library is right here to assist spark inspiration, making it straightforward to get began even while you’re not sure the place to start.

EVA’s Content material Library gives a variety of prompts, from welcoming new purchasers to your company and group engagement emails (like showcasing how your company offers again), to gross sales and service-oriented messages, together with recommendations on explaining underinsurance or serving to purchasers get probably the most safety from their residence and auto insurance policies. Merely choose a subject, and the system will prefill the ‘Ask EVA’ part with a advised immediate you should utilize as-is or customise to higher fit your wants.

Establishing a Constant Tone and Fashion

Whereas EZLynx’s Electronic mail Content material Help is a strong time-saver, it additionally performs an important position in guaranteeing consistency throughout your company’s communications—each in frequency and tone. By saving you time, EVA will allow you to to achieve out to purchasers extra typically, rising engagement and constructing belief as purchasers see you as a dependable professional all the time looking for his or her wants. Moreover, Electronic mail Content material Help ensures a constant type in all of your electronic mail communications.

In lots of organizations, completely different crew members naturally write in several methods: some use a proper tone, others write extra casually; some go into nice element, whereas others favor to maintain issues brief and easy. This variation can create a disjointed expertise for purchasers and make your company’s messaging really feel inconsistent. EVA solves this by giving each message a constant tone and construction, regardless of who’s behind the keyboard. As a result of the content material is generated by a single, unified instrument as an alternative of being written from scratch by a number of individuals, your company can keep a cohesive voice throughout all shopper emails— giving purchasers a well-recognized expertise each time they work together along with your company.

The advantages of EVA transcend constant messaging for Carlo Ferrara, Chief Working Officer of StreetSmart Insurance coverage Company. EVA helps create stronger alignment throughout his crew. As a result of EVA Electronic mail Content material Help is constructed straight into the EZLynx Administration System, crew members can simply view, collaborate on, and refine emails collectively in actual time. “Typically I are likely to word-vomit,” Ferrara admits. “However Electronic mail Content material Help takes what I’m making an attempt to say and makes it a lot clearer. I can work with my crew, share the messaging we’re creating, and fine-tune it collectively—which is fairly cool.”

Maintaining Communications in One Straightforward-To-Use-Platform

Content material help instruments are big timesavers for an unbiased agent—however having these instruments constructed straight into your company administration system may be game-changing. With EZLynx, there’s no have to waste time leaping between AI writing instruments, your administration system, and your inbox. The EVA Content material Help instrument is totally built-in into EZLynx, so you possibly can effectively handle shopper communications with out disrupting your workflow.

Ferrara shared how this integration has impacted his crew: “We’ve determined to modify to EZLynx completely for our electronic mail campaigns. Our outdated system relied on AI to generate emails, however now with EZLynx’s new electronic mail marketing campaign, we will streamline the whole lot into one platform.”

EVA isn’t nearly saving time—it’s about reclaiming it so you possibly can give attention to what actually strikes the needle: rising your enterprise and constructing stronger relationships with purchasers. Should you’re able to wave goodbye to author’s block and elevate your company, give EVA Electronic mail Content material Help a attempt right now.