AI to take centre stage at third Digital Info Publishers Affiliation (DNPA) Conclave

‘Media Transformations inside the Age of AI’ goes to be the subject of this yr’s  DNPA Conclave 2025, scheduled to be held on February 27 in New Delhi. The daylong conference will convey collectively the right minds from the world over to find the best way ahead for digital info media, rising prospects and the numerous contours of the challenges AI presents. 

By the use of quite a few keynote lessons, panel discussions {and professional} reveals, the conclave objectives to decode quite a few important factors, future strategies, alternate options and fashions which will power an equitable, inclusive and sustainable digital media ecosystem in an interval of quick technological improvement.

Ashwini Vaishnaw, Union Minister for Railways, I&B and MEITY, will ship the keynote take care of as a result of the chief customer for the occasion. The conclave will even see the participation of Michael McNamara, Member of European Parliament and Co-Chair of the EU’s AI Working Group; S Krishnan, Secretary of MEITY, and Sanjay Jaju, Secretary of Ministry I&B. Other than, a galaxy of thought leaders from the sphere of experience, promoting and advertising and marketing professionals, selling specialists, new age innovators, and leaders from associations and regulatory our our bodies will even participate. 

DNPA, the apex enterprise physique representing the digital platforms of India’s prime 20 print and TV media properties, consists of Group 18, India At the moment, Dainik Bhaskar, Amar Ujala, Indian Categorical, Events of India, Hindustan Events, Malayala Manorama, NDTV Ltd, Eenadu, Dainik Jagran, The New Indian Categorical, Lokmat, ABP Group, Zee Media, Mathrubhumi, India TV, Deccan Herald, Free Press Journal, and The Hindu.

Over the earlier two years, the conclave has witnessed tremendous success. Every the conclaves had been instrumental in highlighting quite a few points which have been impacting the enlargement of digital media in India, sooner than protection makers and totally different stakeholders.

The daylong conclave will convey collectively the right minds from the world over to find the best way ahead for digital info media, the probabilities and the numerous contours of the challenges it faces inside the situations of AI. By the use of quite a few keynote lessons, panel discussions {and professional} reveals, the conclave objectives to decode quite a few important factors, challenges, future strategies, alternate options and fashions which will power an equitable, inclusive and sustainable digital media ecosystem inside the rapidly altering world of experience.

Eminent India Inc stalwarts, Mohit Joshi, CEO, Havas Media; Amiya Swarup, Companion, Promoting Advisory EY; Rajiv Dubey, Vice President, Promoting, Dabur, and Sai Narayan, Chief Promoting Officer, Policybazaar.com, will delve into how AI is inserting the bets in redefining digital advert spends and its value dynamics. 

Ankush Sabharwal, Founder, CoRover AI, Kawaljit Singh Bedi, FRAMMER AI, Siddharth Srinivasan – GTM, ElevenLabs-Audio AI will give attention to how AI is swiftly reshaping content material materials creation inside the digital info discourse, making it richer, interactive and compelling. 

Whereas AI is a potent thrust having the aptitude to uplift media processes, the moment need is to manage misinformation, deepfakes and authorship points significantly inside the realm of digital info media. Sharing their worthwhile views on this matter might be Durga Raghunath, Head, Info Partnerships, India and SE Asia at Google and Jency Jacob, Managing Editor-Improve Reside on the importance of actuality checking in info, the need of which is now better than ever.

As AI-driven content material materials creation turns into further delicate, the discuss over AI vs. Human Journalism has not at all been further associated. On the Storyboard18 DNPA Conclave 2025, prime info anchors from India’s principal info networks will work together in a thought-provoking dialogue on the boundaries between AI-generated content material materials and human journalism. This so much anticipated session will critically have a look at the place we draw the highway between technological effectivity and the irreplaceable human contact in journalism.

The precedence of making AI an environment friendly however accountable system has prolonged been synonymous with the arrival of the experience itself. Whereas AI is fast permeating our media environment enabling deeper purchaser engagement, value optimization and operational efficiencies, the instant requirement is to develop frameworks and chart processes which permit a healthful and ethical use of AI. 

From stimulating a wide range of partaking conversations to providing a good platform to AI startup founders to showcase their AI led enhancements which may in all probability set new benchmarks of excellence for the best way ahead for media, Storyboard18 DNPA Conclave2025 ensures to have all of them. 

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