When requested, Shannon Jean will let you know he talks for a residing—that he’s somebody who loves making offers, fixing issues, and constructing relationships with folks. It’s that means to attach that’s fueled his success in gross sales (or on this case, (re)sale).
From promoting development tools in faculty to scaling a $3.7 million purse resale enterprise—and now teaching lots of of aspiring entrepreneurs via his Reseller Mastermind group—Shannon’s success is a testomony to curiosity, calculated threat, and the facility of a repeatable system. We just lately sat down with Shannon to be taught extra about his “unusual life” in reselling and the way B-Inventory has performed an element in that journey.
Key Milestones
- 1994: Co-founded MacResQ Industries, a tech restore and resale firm
- 2007: Based TechRestore, a tech restore, refurbishment, and elements provider
- 2008: Based ReBound Buying and selling, centered on gross sales and advertising of luxurious items
- 2011: Shannon makes his first buy via B-Inventory
- 2025: The Reseller Mastermind is launched
From Renting to Reselling
“I used to be doing tasks, renting tools like tractors, cranes, all this type of stuff. Then I went to an public sale one time, and I used to be like, ‘You recognize, I may purchase these things for what I’m renting it for…’ So I purchased a bunch of kit. We used it, after which on the finish of the season, as I used to be going again to high school, I offered it for a similar worth I paid for it. And it simply clicked in my head–there’s one thing right here.”
On Following Curiosity:
“It was the primary time I actually adopted my curiosity. If I look again through the years of my companies, that’s all I’ve achieved.” After that first style of reselling development tools, Shannon moved on to purchasing and reselling tech objects, Apple merchandise like MacBooks.
Whereas he was unable to supply immediately from Apple’s resale program attributable to not being ‘official,’ Shannon discovered a workaround with B-Inventory: he started buying bulk portions of tech merchandise–together with Apple gadgets–via Greatest Purchase’s public sale storefront (one in every of our legacy sellers nonetheless round at this time!).
“The auctions, in numerous methods, had been fueling our different companies,” he shared. On this case, the gasoline was over 100,000 iPads he repaired after which resold to high school districts. “I didn’t like listening to their [Apple’s] guidelines, and wished to only give you my very own method to do it,” he stated.
The Uncontrollable Variable
On the subject of enterprise challenges, significantly the danger of counting on a single vendor, Shannon emphasised the significance of diversifying who you supply from, making ready for inevitable modifications, and establishing a pre-purchase course of and guidelines.
“It’s a system, and it took me years to determine this out. It wasn’t the product that was so essential; it was the muse beneath it. How to determine the worth, analysis, handle stock in a well timed method, construct a community–that’s big.”
Constructing a Sandbox of Concepts
As soon as he constructed up that basis (and employed some good supervisors!), he was in a position to hold experimenting with different merchandise, from automobiles to actual property. Shannon admits, “I may go over right here and mess around on this different factor…and plenty of instances, it didn’t prove. I failed again and again making an attempt new issues that didn’t work.”
However in the end, that ‘sandbox’ for testing new concepts paid off.
A Mantra Was Born: Purchase With Math, Promote With Emotion
Shannon transitioned from promoting tech merchandise to promoting purses sourced via Costco’s public sale storefront. His purse resale enterprise grew to $3.7 million in gross sales over 3.5 years with a 25% revenue margin.
This led to an essential discovery–there’s an emotional worth to those merchandise. If a purse may also help somebody present as much as a job interview with confidence, due to the expertise you’ve offered, you’re onto one thing. And with that fine-tuned system in place, you will have the facility to extend earnings and promote absolutely anything.
Trusting in Numbers
Shannon explains it like this: “You could have two decisions. You should buy with math, promote with emotion, make some huge cash, otherwise you purchase with emotion, and the maths doesn’t work, and also you lose cash.”
You could know what you’ll do earlier than and after, which is why speeding right into a deal by no means works. A numbers-backed spreadsheet will let you know precisely what to bid and what you may promote it for. Most public sale websites, like B-Inventory’s, will autobid in your behalf, making certain you don’t get swept into the warmth of the second.
“You’ll lose 80% of your bids. However the 20% that you just win will likely be revenue makers for you, and also you’ll have success, and that’ll push you ahead,” he reassures.
From Entrepreneurship to Teaching
After continued success buying liquidated items from main retailers like Costco and Greatest Purchase, Shannon wished to share his methodology with extra folks. That shortly was 41.2k followers on X (Twitter), and in 2025, his Reseller Mastermind* group was shaped.
One of many greatest classes he teaches? “The merchandise are at all times on the market. You’ll find a deal each single day. However for those who don’t have this underlying system on the right way to promote it, the right way to package deal it, the right way to deal with the customer support, it’s robust to scale.”
*For simply $5, of us inquisitive about making extra cash can be a part of his unique Mastermind program designed to get resellers began, discover options, and, most significantly, alternatives.
Be within the Enterprise of Downside Fixing
As a part of his Mastermind group (which has over 1,000 members), Shannon makes some extent to speak with new members, providing a free 15-minute intro name.
“I inform folks they should fall in love with problem-solving. That’s what you’re doing right here. If you happen to’re going to promote A/B grade furnishings, there’s gonna be all types of issues to unravel. And when you resolve one, you’re gonna have to determine one other one.”
Lacking elements? Rips and dings? These issues simply change into a part of the equation. And from merchandise like strain washers to door hinges, Shannon continues to be excited in regards to the doable options his members discover.
Differentiating Your self and Your Gross sales Technique
A easy thanks notice or coupon in your packed orders can go a good distance–constructing a narrative and attaching a objective behind what you’re doing is even higher. In Shannon’s case, this was the enterprise that despatched his children to varsity, so he proudly included their commencement footage in his listings.
“Share who you’re. You do this in little methods, whether or not you’re promoting on Fb Market or eBay, since you’re making an attempt to cease the scroll, proper? All people’s doom scrolling day-after-day on their telephones, however after they see one thing totally different, they cease.”
This is applicable to your gross sales technique, too. “Search for the odd stuff,” Shannon recommends, after which determine the right way to promote it in another way than all people else.
“If you happen to’re going to purchase Kohler taps, you may’t simply put up separately on eBay. You could make 10 packs, 20 packs, 50 packs, and attempt to appeal to contractors that need to purchase in quantity. Upon getting a relationship with a purchaser like that, it’s gold. Then you definitely discuss to them and say, ‘What else do you need to purchase?’”
Creating partnerships and promoting in a novel method is simply as essential because the deal searching.
Main an Unusual Life
Main an unusual life, whether or not you’re in an house, a warehouse, or promoting virtually $4 million price of purses with plastic racks sitting subsequent to your desk, is feasible. “The alternatives on B-Inventory are simply limitless,” he affirms.
He describes this concept of “accessible entrepreneurship.” It may be as straightforward as beginning with $100, shopping for a small batch of one thing, and seeing if it really works. (After you’ve achieved some analysis, in fact.)
Shannon’s Proudest Accomplishment
“I continually reinvented myself and set an instance for my children, and tried to show them that actuality is versatile, and that you just actually can create an unusual life.”
With 10+ companies underneath his belt, Shannon has constructed a group—each on-line and offline—round this concept. Considered one of his remaining items of recommendation:
“If you happen to let life simply occur to you, you get caught within the system, proper? And also you’re following all people else’s guidelines…I feel it’s far riskier to observe a sure path that you just let different folks make choices for you.”
For extra of Shannon’s suggestions and methods for getting via auctions, click on right here.
Are you a B-Inventory purchaser who desires to inform us extra about your reselling enterprise? Tell us, and we are able to characteristic you!