“Charles, may you inform me about your newest ‘play’?”
That’s all it took to tick me off.
I didn’t have my morning espresso but, and I used to be already a bit cranky.
So, I went off on my colleague…
I advised him how I hate the phrase “play” when it refers to investing.
If you wish to know extra about my newest advice, no drawback.
I’m greater than glad to share it with you.
Nevertheless it actually grinds my gears when individuals gamify investing.
That’s why it shouldn’t be a shock to you that I’ve by no means appreciated Robinhood…
Beginner Traders
Robinhood has a buying and selling platform on a cool app that lets customers purchase shares, gold and cryptocurrencies.
The corporate was based a few decade in the past and doesn’t cost commissions.
In different phrases: Buying and selling is free.
And its advertising and marketing technique is concentrated on millennials.
So, its easy-to-use app attracted tons of younger customers in the course of the COVID-19 pandemic.
At one level, Robinhood had a confetti characteristic to have fun trades — till regulators acquired on its case.
It racked up 21 million lively customers, and the sky appeared to be the restrict.
Robinhood was quickly hailed as a “disruptive innovator” that was going to alter the world.
And on the finish of July 2021, the corporate went public at $38 per share.
Just a few days later, it greater than doubled!
Fairly quickly, I acquired just a few emails from subscribers asking if I used to be going to advocate the inventory.
My reply was agency: “NO.” Right here’s why…
No Play
Robinhood’s enterprise mannequin and gamification of investing was an enormous crimson flag.
The consumer base was rising due to the lockdown and a hovering market.
With out these two circumstances, I couldn’t determine how they might proceed rising.
As well as, half of the corporate’s younger buyer base had no investing expertise.
Getting individuals with no investing background to commerce and take dangers is simply plain fallacious.
You’ve gotta be nuts to assume that you could possibly construct a brokerage enterprise off of that consumer base.
The corporate was an accident ready to occur.
Actually, right here’s what I mentioned again in March 2021, just a few months earlier than the preliminary public providing (IPO)…
“I believe the corporate does an enormous disservice to beginner traders and merchants.”
And since then, Robinhood’s income per consumer fell off a cliff.
Income per consumer plummeted as soon as the lockdown was over and the market fell.
Income per consumer is down from a peak of $137 to $56.
That’s not good for an organization that’s imagined to disrupt the monetary business.
The wind has come out of Robinhood’s sails because it continues to put off extra of its staff.
And Robinhood’s inventory is now buying and selling 76% off its excessive.
Whereas many traders acquired excited in regards to the firm’s story…
They forgot to look underneath the hood to take a look at its enterprise mannequin.
Within the Clouds
There was no means that Robinhood was value $30 billion at its IPO.
And it was pure fantasy to assume it was value near $60 billion just a few days later, both.
At $60 billion, Robinhood’s market cap was just a bit bit lower than brokerage agency Charles Schwab’s.
There have been even comparisons of Robinhood to Schwab.
However that’s like evaluating a Little League Baseball workforce with the New York Mets as a result of they each play baseball.
That’s pure poppycock.
And to assume … Schwab generates billions of {dollars} in revenue, whereas Robinhood isn’t worthwhile.
I’m wondering if those that purchased shares at $50 or $60 took a second to consider that.
As a result of on the finish of the day, a inventory is a chunk of a enterprise.
So, when you purchase firms which are extra story than substance, you run an enormous danger of dropping your cash.
However when you purchase companies which are extra substance than story, you can also make cash and sleep higher at night time.
These are the sort of firms I like to recommend in Alpha Investor.
Actually, I’ll be popping out with my newest advice to the portfolio quickly.
So, Alpha Traders ought to regulate their inboxes for it.
And when you haven’t joined the household but, learn the way to turn out to be a member proper right here.
With our technique, you don’t have to fret about dropping sleep — it doesn’t matter what the market does.
Regards,
Charles Mizrahi
Founder, Actual Speak