A strategic roadmap the company adopted in August 2021 was to prioritize co-lending and BC partnerships with large lenders in Lending as a Service (L-a-a-S) to make the balance sheet capital efficient and more profitable. In L-a-a-S, TruCap has partnered with HDFC Bank, DCB Bank, Central Bank of India, Shivalik Small Finance Bank, and UGRO Capital. The share of loan-book attributed to L-a-a-S Partnerships has risen from 1% in FY’22 to over 30% in June’23.
TruCap has been investing to build a formidable distribution ecosystem by setting up Dhanvarsha branches in a cluster-based approach. The company opened 31 branches in the first quarter of this fiscal year (operating as brand Dhanvarsha – powered by TRU), including 7 new branches in Rajasthan, marking its entry in the state. This takes the total branch count to 103 branches at the end of the quarter. The company has its presence in the States of Maharashtra, Madhya Pradesh, Gujarat, Goa, Delhi NCR, Punjab, and now Rajasthan. More than 75% of its branch presence is in tier 2/tier 3/tier 4 towns.